12dot8 Ventures delivered a full-scale branding and digital transformation aimed at elevating their market presence and enhancing customer engagement. The project began with a complete logo redesign to modernize their visual identity and create a more memorable and professional brand image. Alongside this, we developed comprehensive brand guidelines to ensure consistent application of their new look across all print and digital materials, reinforcing brand recognition.

To extend their reach and improve customer interaction, we designed and developed a fully responsive, user-friendly website that effectively showcases their wide product range and services, optimized for both desktop and mobile users. In addition, we produced a suite of digital marketing assets, including social media graphics and promotional templates, to support ongoing marketing campaigns and maintain brand consistency across all online channels.

This holistic branding and digital approach has significantly strengthened Vince Hardware Store’s overall brand cohesion, improved their online visibility, and enhanced customer experience. As a result, the store is better positioned to attract new customers, foster loyalty, and drive sustained business growth in a competitive retail landscape.